Alston, but it was Justice Brett Kavanaugh’s scorching concurring opinion that drew the most attention. Last month, the Supreme Court ruled unanimously against the NCAA in the NCAA v. So now some of them might think, ‘OK, I can hold off another year and improve my stock and improve my draft status because I'm making a little money.'"Īs a former player and longtime observer of college athletics, Howard said it has been interesting to see how it’s evolving, particularly these last few weeks. “A lot of them, they take the chance and roll the dice simply because they need to make the money,” Howard said. Howard also thinks that athletes being able to profit in this NIL world might encourage some football players who are considering leaving early but could boost their NFL Draft stock with another year to stay in college for that extra year. I love the fact that these female athletes get to benefit from it also.”
Plus, on top of that, you're doing whatever you're doing as a student-athlete at the school for the athletic program, too. If you have that type of knowledge and that type of savviness about you then you should benefit from it.
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They know how to work it where they can benefit, which it should work in their favor. And you do have these athletes who have these huge followings, who are technology and social media savvy. “I mean, women can make money off of this, just like men.
“That's the beauty of it - it’s not like it’s gender specific, it’s gender neutral,” Howard said. What Howard loves about athletes profiting off their name, image and likeness is that this will benefit all college athletes. More: Michigan student-athletes begin making moves as NIL door opens That was always mind-blowing to me, like, this is ridiculous.” I consistently say that this whole model where you have like these 17-, 18-year-olds signing away their likeness for perpetuity, all these adults are OK with this because they all make the money. “I was always baffled that people did not understand that players should be paid for their likeness. And I always thought that would be able to catch on quicker and that people will be able to understand that one faster.
The second school of thought was pay them for their name, image and likeness. “I've always felt like there were two schools of thought as far as paying athletes,” Howard said.
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